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      <image:title>The first online sale</image:title>
      <image:caption>A trip down memory lane... - SHERENE MELINDA</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/14068457-spirit-of-summer-fair</loc>
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      <image:title>Sherene Melinda Designer Handbags at the Spirit of Summer Fair</image:title>
      <image:caption>Sherene Melinda Designer Springbok Hair-on-hide handbags at Spirit of Summer 2014</image:caption>
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      <image:title>Spirit of Christmas London</image:title>
      <image:caption>Spirit of Christmas London (Nov 4th - 9th) - SHERENE MELINDA</image:caption>
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      <image:title>Making the SHERENE MELINDA Haupt Bag</image:title>
      <image:caption>Sherene Melinda LONDON Branding</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/15668232-the-handbag-that-suits-every-outfit</loc>
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      <image:title>The handbag that suits every outfit</image:title>
      <image:caption>Sherene Melinda Baby Blue Haupt Bag - Designer Springbok Handbag</image:caption>
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      <image:title>PRESS RELEASE: Introducing SHERENE MELINDA and the Haupt Bag</image:title>
      <image:caption>Sherene Melinda Natural Haupt Bag - Springbok Designer Handbag</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/15700136-the-perfect-gift</loc>
    <lastmod>2023-03-10T11:36:15+00:00</lastmod>
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      <image:title>The perfect gift</image:title>
      <image:caption>Sherene Melinda Gift Boxed Haupt Bag - Designer Springbok Handbag</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/15730816-the-many-ways-of-wearing-your-haupt-bag</loc>
    <lastmod>2023-03-09T14:44:29+00:00</lastmod>
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      <image:title>The many ways of wearing your Haupt Bag</image:title>
      <image:caption>The many ways of wearing your Haupt Bag - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/15825556-goodbye-olympia-london</loc>
    <lastmod>2023-03-09T14:42:56+00:00</lastmod>
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      <image:title>Goodbye Olympia London!</image:title>
      <image:caption>Goodbye Olympia London! - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/15860176-a-small-glimpse-inside-the-spirit-of-christmas-fair</loc>
    <lastmod>2023-03-09T14:44:04+00:00</lastmod>
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      <image:title>Gifts you can find at the Spirit of Christmas Fair</image:title>
      <image:caption>A small glimpse inside the Spirit of Christmas Fair - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16037260-announcing-the-winner-of-the-haupt-bag</loc>
    <lastmod>2023-03-10T11:36:15+00:00</lastmod>
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      <image:title>Announcing the winner of the Haupt Bag</image:title>
      <image:caption>Announcing the winner of the Haupt Bag - SHERENE MELINDA</image:caption>
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    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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      <image:title>PRESS RELEASE: SHERENE MELINDA Designer Profile in Vogue</image:title>
      <image:caption>Sherene Melinda Designer Springbok Tote Shopper Handbag </image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/16218176-the-british-fashion-awards-2014</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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      <image:title>The British Fashion Awards 2014</image:title>
      <image:caption>The British Fashion Awards 2014 - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16326608-sherene-melinda-designer-profile-in-british-vogue</loc>
    <lastmod>2021-03-11T17:07:25+00:00</lastmod>
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      <image:title>SHERENE MELINDA designer profile in British Vogue</image:title>
      <image:caption>SHERENE MELINDA designer profile in British Vogue - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16485412-2014-a-year-of-success</loc>
    <lastmod>2023-03-10T11:36:15+00:00</lastmod>
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      <image:title>2014: A year of success for Sherene Melinda</image:title>
      <image:caption>Baby Blue and Brown Sherene Melinda Adjustable Tote Shopper</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16614648-sherene-melinda-in-tatler-magazine</loc>
    <lastmod>2024-12-09T20:20:49+00:00</lastmod>
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      <image:title>SHERENE MELINDA in Tatler magazine</image:title>
      <image:caption>Sherene Melinda Designer Springbok handbags in Tatler Magazine 2015</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16701168-sherene-melindas-favourite-handbags-from-the-2015-golden-globes</loc>
    <lastmod>2025-04-03T12:13:52+01:00</lastmod>
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      <image:title>SHERENE MELINDA&apos;s favourite handbags from the 2015 Golden Globes</image:title>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16825508-fluffy-details</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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      <image:title>Fluffy Details</image:title>
      <image:caption>Sherene Melinda Springbok Designer Handbag</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16901160-press-release-sherene-melinda-in-tatler-magazine</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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      <image:title>PRESS RELEASE: SHERENE MELINDA in Tatler magazine</image:title>
      <image:caption>Sherene Melinda Springbok Handbags - London Designer Handbags in Tatler Magazine 2015</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/16931868-bringing-sherene-melinda-to-life</loc>
    <lastmod>2023-03-10T11:36:15+00:00</lastmod>
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      <image:title>Bringing SHERENE MELINDA to life</image:title>
      <image:caption>Sherene Melinda London - Swing tags for Designer Springbok Hair-on-hide handbags</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17009208-fashion-gifts-for-valentines-day</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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      <image:title>Fashion gifts for Valentine&apos;s Day</image:title>
      <image:caption>Royal and Black Sherene Melinda Springbok Hair-on-hide Tote Shopper </image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17287964-evolution-of-the-tote-bag</loc>
    <lastmod>2025-04-03T13:34:42+01:00</lastmod>
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      <image:title>Evolution of the Tote Bag</image:title>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/gallery/17313052-the-adjustable-tote-bag</loc>
    <lastmod>2023-03-10T11:22:33+00:00</lastmod>
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      <image:title>The Adjustable Tote Bag</image:title>
      <image:caption>The Adjustable Tote Bag - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17388848-londons-display-of-fashion-from-across-the-world</loc>
    <lastmod>2024-09-11T13:21:44+01:00</lastmod>
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      <image:title>London&apos;s display of fashion from across the world</image:title>
      <image:caption>Sherene Melinda Handbags Fashion Blog </image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17624440-sherene-melinda-is-one-year-old</loc>
    <lastmod>2023-03-10T11:36:11+00:00</lastmod>
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      <image:title>SHERENE MELINDA is one year old!</image:title>
      <image:caption>SHERENE MELINDA is one year old! - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17769156-happy-mothers-day</loc>
    <lastmod>2023-03-10T11:36:11+00:00</lastmod>
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      <image:title>Happy Mother&apos;s Day from all at Sherene Melinda</image:title>
      <image:caption>Sherene Melinda Designer Handbags - Mothers Day Gift </image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17790040-countdown-to-our-anniversary</loc>
    <lastmod>2023-03-10T11:36:11+00:00</lastmod>
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      <image:title>Countdown to our anniversary</image:title>
      <image:caption>Sherene Melinda London 1st Anniversary </image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17791608-ideal-home-show</loc>
    <lastmod>2023-03-10T11:36:11+00:00</lastmod>
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      <image:title>Ideal Home Show</image:title>
      <image:caption>Ideal Home Show - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17796900-press-release-sherene-melinda-is-one-year-old</loc>
    <lastmod>2023-03-10T11:36:15+00:00</lastmod>
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      <image:title>PRESS RELEASE: SHERENE MELINDA is one year old!</image:title>
      <image:caption>Sherene Melinda - LONDON Handbag Designer is one year old</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17840660-we-ve-reached-the-halfway-point</loc>
    <lastmod>2023-03-10T11:23:54+00:00</lastmod>
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      <image:title>We’ve reached the halfway point!</image:title>
      <image:caption>We’ve reached the halfway point! - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17841124-what-youre-missing-out-on-at-the-ideal-home-show-london-olympia</loc>
    <lastmod>2023-03-10T11:36:11+00:00</lastmod>
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      <image:title>What you&apos;re missing out on</image:title>
      <image:caption>What you&apos;re missing out on at the Ideal Home Show, London Olympia - SHERENE MELINDA</image:caption>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/17959988-happy-birthday</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
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      <image:title>Happy Birthday!</image:title>
      <image:caption>Sherene Melinda LONDON Designer Handbags 1st Birthday</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/18009416-hear-from-our-customers-at-the-ideal-home-show</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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      <image:title>Hear from our customers at the Ideal Home Show</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Orange Multiway Haupt Bag </image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/18041936-summer-is-on-its-way</loc>
    <lastmod>2023-03-10T11:02:11+00:00</lastmod>
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      <image:title>Summer is on its way!</image:title>
      <image:caption>Summer is on its way! - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/18445252-some-super-summer-news</loc>
    <lastmod>2023-03-10T10:19:47+00:00</lastmod>
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      <image:title>Summer News</image:title>
      <image:caption>Some super summer news! - SHERENE MELINDA</image:caption>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/18628420-the-story-of-the-crossbody-bag</loc>
    <lastmod>2025-11-11T11:38:43+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/IMG_2014_07_17_3184-2_8bf3d495-7e97-4665-aebb-0533587599e5.jpg?v=1762861123</image:loc>
      <image:title>The Evolution if the Crossbody Bag</image:title>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/19232452-introducing-the-winner-of-our-anniversary-competition</loc>
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      <image:title>Introducing the winner of our Sherene Melinda Handbag anniversary competition</image:title>
      <image:caption>Sherene Melinda Hair-on-hide Pink Haupt Bag </image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/25731268-the-exclusive-market-event-in-hadley-wood</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-21_at_11.43.47_77d60a1c-4fd4-4f38-9514-0dc7c696b7d8.jpeg?v=1548167282</image:loc>
      <image:title>The Exclusive Market Event in Hadley Wood</image:title>
      <image:caption>Sherene Melinda LONDON Haupt Multiway Handbag</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/26613060-press-release-sherene-melinda-in-fashion-london-magazine</loc>
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      <image:title>PRESS RELEASE: SHERENE MELINDA in Fashion London Magazine</image:title>
      <image:caption>PRESS RELEASE: SHERENE MELINDA in Fashion London Magazine - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/27966788-summertime-competition</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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      <image:title>Summertime Competition</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Yellow Clutch bag </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/33642500-fashion-exhibitions-and-shows-in-london-june-2015</loc>
    <lastmod>2025-04-03T11:55:56+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/3da0c338934fa17a8c00a1406f1e7491_d527d61a-ab92-4206-b9d7-5ae3cc6e4d04.png?v=1743677756</image:loc>
      <image:title>Fashion Exhibitions and Shows in London, June 2015</image:title>
      <image:caption>Sherene Melinda London Blog </image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/33741764-we-are-showcasing-at-africa-fashion-week-london-2015</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/fa076c9073ef3efa73e46b1254077fcd.jpg?v=1615482364</image:loc>
      <image:title>We are showcasing at Africa Fashion Week London 2015!</image:title>
      <image:caption> Sherene Melida Handbags showcasing at Africa Fashion London</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/34205125-press-release-sherene-melinda-is-showcasing-at-africa-fashion-week-london-2015</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/18fded1531cada3ed32ef0e40a747361.jpg?v=1615482361</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA is showcasing at Africa Fashion Week London 2015</image:title>
      <image:caption>Sherene Melinda designer handbags at Africa Fashion Week London 2015</image:caption>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/34206661-press-release-sherene-melinda-in-hadley-wood-life-magazine-june-2015</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_13.09.37.jpeg?v=1548767501</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA in Hadley Wood Life Magazine June 2015</image:title>
      <image:caption>Sherene Melinda Designer Springbok Multiway Bag in Hadley Wood Life Magazine June 2015</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/34415109-our-top-picks-from-the-spirit-of-summer-fair</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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      <image:title>Sherene Melinda top picks from The Spirit of Summer Fair</image:title>
      <image:caption>Sherene Melinda Handbags at Spirit of Summer 2015</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/35918981-sherene-melinda-s-summer-season-events</loc>
    <lastmod>2025-04-03T12:09:40+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-21_at_11.43.47.jpg?v=1743678580</image:loc>
      <image:title>SHERENE MELINDA’s summer season events</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Handbags </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/37666757-press-release-sherene-melinda-in-elle-south-africa-magazine</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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      <image:title>PRESS RELEASE: SHERENE MELINDA in Elle South Africa Magazine</image:title>
      <image:caption>PRESS RELEASE: SHERENE MELINDA in Elle South Africa Magazine - SHERENE MELINDA</image:caption>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/38261701-our-upcoming-africa-fashion-week-london-showcase-has-been-featured-by-elle-magazine</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/a3c761fd227861b0b0ba8eb82bf6a724.png?v=1615482350</image:loc>
      <image:title>PRESS: Our Africa Fashion Week London showcase featured by Elle Magazine</image:title>
      <image:caption>Sherene Melinda London Designer - ELLE Feature Africa Fashion Week London</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/44950981-our-trendsetting-on-the-catwalk-at-pure-london-show-2015</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2018-09-18_at_11.23.23.jpeg?v=1548069695</image:loc>
      <image:title>Sherene Melinda LONDON trendsetting on the catwalk at PURE London</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Lime Clutch Handbag </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/46286405-africa-fashion-week-london-2015</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/092e13ad20f0e6e74df953c2a945e350_4225a676-e6a4-4dbb-9430-266e96859d33.jpg?v=1615482346</image:loc>
      <image:title>Sherene Melinda Handbags on the runway at Africa Fashion Week London</image:title>
      <image:caption>Sherene Melinda Handbags on the runway at Africa Fashion Week London 2015 - SHERENE MELINDA</image:caption>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/46484933-press-release-the-story-of-sherene-melinda-and-their-journey-to-afwl-2015</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_12.58.44.jpeg?v=1548766841</image:loc>
      <image:title>PRESS RELEASE: The story of SHERENE MELINDA and the journey to AFWL</image:title>
      <image:caption>Sherene Melinda Ella Tote Springbok Handbags - Africa Fashion Week LONDON</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/51146373-impact-of-afwl-2015-brings-positive-praise-for-sherene-melinda</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/bbc4979b84143c0a7f2164f684191c9c.jpg?v=1615482341</image:loc>
      <image:title>Impact of AFWL brings praise for SHERENE MELINDA</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Handbags on the runway at AFWL 2015</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/51350405-press-release-exclusive-interview-by-africa-fashion-org</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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      <image:title>PRESS RELEASE: Exclusive interview by Africa Fashion Org</image:title>
      <image:caption>PRESS RELEASE: Exclusive interview by Africa Fashion Org - SHERENE MELINDA</image:caption>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/54076101-press-release-london-based-designer-handbag-brand-releases-new-collection</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/dd23781811aa44c012f8919d789c7702.jpg?v=1615482337</image:loc>
      <image:title>PRESS RELEASE: London-based designer releases new handbag collection</image:title>
      <image:caption>PRESS RELEASE: London-based designer handbag brand releases new collection - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/54099525-press-release-london-based-designer-handbag-brand-partners-with-fashion-press-agency-apsley-public-relations</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/ef6f44daa0849109a02233eae370c502.jpg?v=1615482332</image:loc>
      <image:title>PRESS RELEASE: London-based designer partners with fashion press agency Apsley Public Relations</image:title>
      <image:caption>Sherene Melinda Ella Tote Bag - Designer Springbok Handbag</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/56962117-sherene-melindas-newest-style-is-in-demand</loc>
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      <image:title>SHERENE MELINDA&apos;s newest style is in demand</image:title>
      <image:caption>Sherene Melinda Ella Tote Springbok Hair-on-hide Designer  Handbag</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/58227333-footage-from-the-catwalk-at-africa-fashion-week-london-2015</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-21_at_10.41.00.jpeg?v=1548067348</image:loc>
      <image:title>Footage from the Catwalk at Africa Fashion Week London 2015</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Handbags AFWLAFWL</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/58241157-special-awards-christmas-events-and-a-new-competition</loc>
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      <image:title>Special Awards, Christmas Events and a New Competition</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Sophy Clutch Bag </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/58566981-vote-for-sherene-melinda-beffta-nomination-best-female-fashion-designer</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
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      <image:title>SHERENE MELINDA BEFFTA Nomination: Best Female Fashion Designer</image:title>
      <image:caption>Sherene Melinda (Designer) - Natural Sophy Clutch Handbag</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/63521093-visit-the-spirit-of-christmas-fair</loc>
    <lastmod>2025-10-21T17:50:40+01:00</lastmod>
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      <image:title>The Spirit of Christmas Fair Inspiration – Unique Gifting Ideas for the Season</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/66922757-meet-the-sophy-clutch-now-available-online</loc>
    <lastmod>2023-03-10T10:15:39+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/6d05d12e4b2a382dd78614b7fb2ccac4.jpg?v=1615482317</image:loc>
      <image:title>Meet the Sherene Melinda Sophy Clutch Bag</image:title>
      <image:caption>Sherene Melinda Springbok hair-on-hide handbags SS16 Sophy Clutch bag </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/68022597-join-in-the-fun-at-the-ultimate-christmas-fair</loc>
    <lastmod>2025-04-03T11:43:11+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/e8570d91bbad545d663334dbc3635bca_2bbf9491-1fc5-4daf-8e74-b6e3f27d5e53.jpg?v=1743676991</image:loc>
      <image:title>Join in the fun with Sherene Melinda at The Ultimate Christmas Fair</image:title>
      <image:caption>Join in the fun with Sherene Melinda at The Ultimate Christmas Fair - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/69582277-the-british-fashion-awards-2015</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/efe233aee7412caa9b3d8a3ca3d80b98_c886f14b-6b93-4e38-aab5-a07a8a711e43.jpg?v=1743684115</image:loc>
      <image:title>Sherene Melinda at The British Fashion Awards 2015</image:title>
      <image:caption>Sherene Melinda at British Fashion Awards 2015</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/71351493-our-highlights-of-2015</loc>
    <lastmod>2021-03-11T17:05:06+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/e4ab384fab7e7d5e85c7fd2732391304.jpg?v=1615482306</image:loc>
      <image:title>Sherene Melinda Highlights of 2015!</image:title>
      <image:caption>Sherene Melinda Sophy Clutch Springbok Hair-on-hide Handbag</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/73155717-handbags-from-the-red-carpet-the-golden-globes-2016</loc>
    <lastmod>2025-04-03T13:38:28+01:00</lastmod>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/73573637-life-is-wonderful</loc>
    <lastmod>2023-03-10T10:42:44+00:00</lastmod>
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      <image:title>GLOBAL CITIZEN - Life is Wonderful</image:title>
      <image:caption>Life is Wonderful - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/75330245-our-new-collection-is-now-available-online</loc>
    <lastmod>2023-03-10T10:43:52+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/c585be59057b4f8a9b99981788782e4b.jpg?v=1615482295</image:loc>
      <image:title>Sherene Melinda Springbok Hair-on-hide collection is now available online</image:title>
      <image:caption>The New Sherene Melinda Springbok Hair-on-hide collection is now available online - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/76397893-pure-london-2016</loc>
    <lastmod>2023-03-10T10:44:11+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-16_at_10.07.17.jpeg?v=1547719336</image:loc>
      <image:title>Sherene Melinda Handbags Exhibiting at Pure London</image:title>
      <image:caption>Sherene Melinda SS16 Sophy Clutch leather handbag Pure London 2016</image:caption>
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  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/76636549-international-fashion-showcase-2016</loc>
    <lastmod>2023-03-10T11:07:09+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/8c562f3864c3bf6a25feab95dea5a739.jpg?v=1615482289</image:loc>
      <image:title>International Fashion Showcase 2016</image:title>
      <image:caption>Internationla Fashion Showcase Sherene Melinda LONDON</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/77799365-press-release-sherene-melinda-wins-best-stand-at-africa-fashion-week-london-2015</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/092e13ad20f0e6e74df953c2a945e350.jpg?v=1615482286</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA wins best stand at Africa Fashion Week London 2015</image:title>
      <image:caption>PRESS RELEASE: SHERENE MELINDA wins best stand at Africa Fashion Week London 2015 - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/77799813-press-release-new-sophy-baby-blue-leather-clutch-bag-in-kensington-chelsea-review</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2018-12-28_at_11.22.14_1.jpeg?v=1548763626</image:loc>
      <image:title>PRESS RELEASE: New Sophy baby blue leather clutch bag in Kensington &amp; Chelsea Review</image:title>
      <image:caption>Baby Blue Sophy Clutch - Sherene Melinda Designer Springbok handbag </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/77800261-press-release-sophy-pink-and-taupe-leather-clutch-bag-in-new-magazine</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_11.58.44.jpeg?v=1548763230</image:loc>
      <image:title>PRESS RELEASE: Sophy pink and taupe leather clutch bag in New Magazine</image:title>
      <image:caption>Pink and Taupe Sophy Clutch - Sherene Melinda Designer Springbok Handbags</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/77800837-press-release-sherene-melinda-exhibits-at-international-trade-show-pure-london-2016</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_11.53.44.jpeg?v=1548762999</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA enjoys the stage at Pure London 2016</image:title>
      <image:caption>Sherene Melinda Designer Springbok Handbags - Pure LONDON</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/112834501-international-materials-in-london-fashion</loc>
    <lastmod>2023-03-10T10:58:10+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/a659fd394c96b1ad2b29759784fa3c85.png?v=1615482281</image:loc>
      <image:title>International Materials in London fashion</image:title>
      <image:caption>International Materials in London fashion - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/112995845-the-winner-of-our-christmas-competition</loc>
    <lastmod>2023-03-10T10:58:41+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/d6183fe19d7b1b0610b7485af2126b9e.jpg?v=1615482276</image:loc>
      <image:title>The winner of our Sherene Melinda Handbag Christmas Competition</image:title>
      <image:caption>Sherene Melinda Olive Sophy Clutch with a chain strap</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/113175941-press-release-sophy-pink-leather-clutch-bag-in-trade-magazine-boutique</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_11.45.23.jpeg?v=1548762535</image:loc>
      <image:title>PRESS RELEASE: Sophy pink leather clutch bag in trade magazine Boutique</image:title>
      <image:caption>Sherene Melinda Designer Sophy Clutch - Springbok Handbag</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/113184837-visit-the-ideal-home-show-2016-for-free</loc>
    <lastmod>2023-03-10T10:59:14+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/7909e358d219fca3a75014c94fa1c986.jpg?v=1615482272</image:loc>
      <image:title>Visit the Ideal Home Show 2016</image:title>
      <image:caption>Sherene Melinda at ideal Home Show 2016</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/114748613-our-two-year-anniversary</loc>
    <lastmod>2024-12-09T20:15:04+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-03_at_14.45.53.jpeg?v=1547475377</image:loc>
      <image:title>Sherene Melinda&apos;s two year anniversary</image:title>
      <image:caption>Sherene Melinda hair-on-hide handbags 2nd Anniversary </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/115604101-press-release-sherene-melinda-picked-by-marie-claire-in-their-ultimate-holiday-wardrobe</loc>
    <lastmod>2023-03-10T11:36:13+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_11.30.27.jpeg?v=1548761513</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA picked by Marie Claire in their &apos;Ultimate Holiday Wardrobe&apos;</image:title>
      <image:caption>Sherene Melinda Ella Tote Springbok handbags - Marie Claire magazine</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/116180421-life-is-wonderful-raises-120-000-for-charity</loc>
    <lastmod>2023-03-10T10:59:51+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/f6ba07cfc2b0952e61f8d3878b93ee16.png?v=1615482268</image:loc>
      <image:title>Life is Wonderful raises £120,000 for charity</image:title>
      <image:caption>Sherene Melinda Ella Tote auction at Life is Wonderful</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/116466501-celebrating-the-queens-birthday-at-the-royal-windsor-horse-show-2016</loc>
    <lastmod>2025-04-04T09:34:03+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/20160514_201928_126befdf-3b98-470a-b453-ce3d1d9a5e53.jpg?v=1743755643</image:loc>
      <image:title>Sherene Melinda Celebrating the Queen&apos;s birthday at The Royal Windsor Horse Show 2016</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/117031877-countryfile-live</loc>
    <lastmod>2023-03-10T11:00:15+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/0fd04731d84732becac5f8d921dd3cbb.jpg?v=1615482261</image:loc>
      <image:title>Sherene Melinda London at BBC Countryfile Live</image:title>
      <image:caption>Sherene Melinda Handbags at Countryfile Live Blenheim Palace</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/117504901-highlights-from-the-queens-90th-birthday-celebrations</loc>
    <lastmod>2025-04-04T09:38:19+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/c7ba3c2291ef7a9e27a44e43e6bc13f0_07119a4f-2f0a-465a-8463-3724bf165066.jpg?v=1743755899</image:loc>
      <image:title>Highlights from the Queen&apos;s 90th Birthday celebrations!</image:title>
      <image:caption>Queens 90th Royal Windsor Horse Show - Sherene Melinda London Designer </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/118434501-action-packed-weekend-at-polo-in-the-park</loc>
    <lastmod>2025-04-03T11:41:16+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/10f3ef2f2348dec3ca0bd5540402f0e6_2cfc3198-55d2-4c40-93ed-5f3ece476918.jpg?v=1743676876</image:loc>
      <image:title>Sherene Melinda&apos;s Action packed weekend at Polo in the Park</image:title>
      <image:caption>Sherene Melinda at Polo in the Park </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/big-announcement-the-new-collection-is-on-its-way</loc>
    <lastmod>2023-03-10T11:00:51+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/dd27882aa77e80d1b76ce44fea1cf402.jpg?v=1615482250</image:loc>
      <image:title>First details of the New Sherene Melinda Handbag Collection</image:title>
      <image:caption>First details of the New Sherene Melinda Handbag Collection - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/second-year-at-africa-fashion-week-london-sparks-more-success-for-the-new-collection</loc>
    <lastmod>2023-03-10T11:08:37+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/2773069336753cec91b8362f6cbba80e.jpg?v=1615482245</image:loc>
      <image:title>Sherene Melinda&apos;s second year at Africa Fashion Week London sparks more success for the New Collection</image:title>
      <image:caption>Sherene Melinda SS17 Collection Springbok hair-on-hide handbags catwalk AFWL</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/collaboration-with-ethologie-at-london-fashion-week-2016</loc>
    <lastmod>2023-03-10T11:09:19+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/36072dd4f953141c7b6a3caf8414fea1.jpg?v=1615482241</image:loc>
      <image:title>Sherene Melinda X Éthologie at London Fashion Week 2016</image:title>
      <image:caption>Sherene Melinda Leather Satchel handbag with Springbok hair-on-hide</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/press-release-vogue-covers-sherene-melindas-collaboration-with-ethologie-for-lfw-2016</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_11.23.33.jpeg?v=1548761150</image:loc>
      <image:title>PRESS RELEASE: Vogue covers SHERENE MELINDA&apos;s collaboration with Éthologie for LFW 2016</image:title>
      <image:caption>Sherene Melinda Designer Springbk Handbags &amp; Ethologie Collaboration London Fashion Week 2016</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/scoop-in-the-city-2016</loc>
    <lastmod>2023-03-10T11:09:59+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/0dfcf5348a9675cc9eb63b38c67bb623.jpg?v=1615482236</image:loc>
      <image:title>Sherene Melinda Exhibits at Scoop International Trade Show London 2016</image:title>
      <image:caption>Sherene Melinda SS17 collection SCOOP International London 2016</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/press-release-sherene-melinda-speaks-about-afwl-2016-in-demur-magazine</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/047b4b310342a5c687d473a20cbba89d.jpg?v=1615482233</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA speaks about AFWL 2016 in Demur Magazine</image:title>
      <image:caption>PRESS RELEASE: SHERENE MELINDA speaks about AFWL 2016 in Demur Magazine - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/ss17-colour-trends</loc>
    <lastmod>2023-03-10T11:10:42+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/5d65cf76d905d816547237dcf1dde58d.jpg?v=1615482228</image:loc>
      <image:title>SS17 Colour Trends</image:title>
      <image:caption>Sherene Melinda SS17 colour trends </image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/handbags-that-will-make-perfect-christmas-gifts</loc>
    <lastmod>2023-03-10T11:11:37+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/b645a7460b8912ee0f3c227c9810b1ba.jpg?v=1615482225</image:loc>
      <image:title>Handbags making a perfect gift</image:title>
      <image:caption>A Sherene Melinda handbag that will make the perfect Christmas gift - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/the-popularity-of-the-satchel-bag</loc>
    <lastmod>2025-03-03T15:51:59+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/indiana-satchel_large_dcca0cd6-1f58-49fa-b444-aadcef751a2e.jpg?v=1741017119</image:loc>
      <image:title>Popularity of the Satchel</image:title>
      <image:caption>Popularity of the satchel bag - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/the-unisex-leather-backpack</loc>
    <lastmod>2023-03-10T11:13:40+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/c2c00dd34610af5a96a99dde5fb65c18.jpg?v=1615482219</image:loc>
      <image:title>The Sherene Melinda Leather Backpack</image:title>
      <image:caption>The Sherene Melinda Springbok Hair-on-hide Unisex Leather Backpack - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/reflection-on-2016</loc>
    <lastmod>2023-03-10T11:13:52+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/84a100b22901542b801c18cfa488c2d1.jpg?v=1615482213</image:loc>
      <image:title>Reflecting back on 2016</image:title>
      <image:caption>Reflecting back on 2016 - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/exhibiting-at-source-british-this-march</loc>
    <lastmod>2023-03-10T11:14:08+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/2f45f08610814ab4e2d334064f7b5ff9.jpg?v=1615482209</image:loc>
      <image:title>Handbag Designer Sherene Melinda Exhibiting at Source British this March</image:title>
      <image:caption>Handbag Designer Sherene Melinda Exhibiting at Source British this March - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/interview-with-the-designer-of-the-new-collection</loc>
    <lastmod>2024-12-09T20:18:37+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-14_at_10.51.41.jpeg?v=1615482205</image:loc>
      <image:title>Interview with Sherene the designer of the New SS17 Springbok Hair-on-hide Handbag Collection</image:title>
      <image:caption>Interview with Sherene the designer of the New SS17 Springbok Hair-on-hide Handbag Collection - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/radio-1-presenter-clara-amfo-wears-sherene-melinda-on-the-red-carpet</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/e50dba3b2aa13ff5339063e10c97a0ae.png?v=1615482203</image:loc>
      <image:title>PRESS RELEASE: Radio 1 presenter Clara Amfo wears SHERENE MELINDA on the red carpet</image:title>
      <image:caption>Clara Amfo with Sherene Melinda Red Springbok Sophy Clutch Handbag</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/london-based-designer-sherene-melinda-is-exhibiting-at-their-first-u-s-based-trade-show</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/WhatsApp_Image_2019-01-29_at_11.08.15.jpeg?v=1615482199</image:loc>
      <image:title>PRESS RELEASE: London based designer SHERENE MELINDA is exhibiting at their first U.S based trade show</image:title>
      <image:caption>PRESS RELEASE: London based designer SHERENE MELINDA is exhibiting at their first U.S based trade show - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/press-release-sherene-melinda-to-make-international-debut-at-paris-trade-show</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/a4d5a1ce442547f26e40e402c0df6064.jpg?v=1615482198</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA to make international debut at Paris Fashion Week</image:title>
      <image:caption>PRESS RELEASE: SHERENE MELINDA to make international debut at Paris trade show - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/international-trade-show-premiere-classe</loc>
    <lastmod>2023-03-10T11:15:44+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/009488afd194318c034606d65ad43db8.jpg?v=1615482193</image:loc>
      <image:title>Sherene Melinda experiences the International trade show Premiere Classe</image:title>
      <image:caption>Sherene Melinda experiences the International trade show Premiere Classe - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/press-release-sherene-melinda-in-the-latest-issue-of-collezioni-fashion-magazine</loc>
    <lastmod>2023-03-10T11:36:12+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/de84e00a70052d5698d014852c423627.jpg?v=1615482189</image:loc>
      <image:title>PRESS RELEASE: SHERENE MELINDA in the latest issue of Collezioni Accessori Fashion Magazine</image:title>
      <image:caption>Sherene Melinda Springbok Handbags Collezioni Magazine</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/sherene-melinda-goes-to-hollywood</loc>
    <lastmod>2023-03-10T11:17:34+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/04e3a20a11aaf58226db94253a2921da.jpg?v=1615482186</image:loc>
      <image:title>SHERENE MELINDA goes to Hollywood!</image:title>
      <image:caption>SHERENE MELINDA goes to Hollywood! - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/5-reasons-why-the-satchel-handbag-is-a-must-have</loc>
    <lastmod>2023-03-10T10:25:20+00:00</lastmod>
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      <image:title>5 reasons why our Springbok Hair-on-hide Satchel handbag is a must have</image:title>
      <image:caption>5 reasons why our Springbok Hair-on-hide Satchel handbag is a must have - SHERENE MELINDA</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/new-collection-summer-colours-available-soon</loc>
    <lastmod>2023-03-10T11:17:51+00:00</lastmod>
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      <image:title>New Sherene Melinda SS17 Springbok Hair-on-hide Handbag Collection: Summer colours available soon!</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on-hide Leather backpack </image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/summer-colours-now-available</loc>
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      <image:title>Sherene Melinda Springbok Hair-on hide Handbags - Summer colours now available!</image:title>
      <image:caption>Sherene Melinda Springbok Hair-on hide Handbags - Summer colours now available! - SHERENE MELINDA</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/a-summer-scoop</loc>
    <lastmod>2023-03-10T11:18:14+00:00</lastmod>
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      <image:title>Sherene Melinda expanding International Trade - A Summer Scoop</image:title>
      <image:caption>Sherene Melinda expanding International Trade - A Summer Scoop - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/tbcx</loc>
    <lastmod>2023-03-10T11:18:39+00:00</lastmod>
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      <image:title>Sherene Melinda&apos;s Handbag Designer&apos;s Interview with Scoop</image:title>
      <image:caption>Sherene Melinda&apos;s Handbag Designer&apos;s Interview with Scoop - SHERENE MELINDA</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/the-d-a-show-new-york</loc>
    <lastmod>2023-03-10T11:18:51+00:00</lastmod>
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      <image:title>SHERENE MELINDA at the D&amp;A Show in New York</image:title>
      <image:caption>SHERENE MELINDA at the D&amp;A Show in New York - SHERENE MELINDA</image:caption>
    </image:image>
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    <loc>https://sherenemelinda.co.uk/blogs/news/new-collection-on-show-at-bilbao</loc>
    <lastmod>2023-03-10T11:19:39+00:00</lastmod>
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      <image:title>Sherene Melinda in Bilbao Spain, honoured to be 1 of 10 Emerging British Designers</image:title>
      <image:caption>Sherene Melinda in Bilbao Spain, honoured to be 1 of 10 Emerging British Designers - SHERENE MELINDA</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/news/introducing-the-lou-lou-pouch</loc>
    <lastmod>2023-03-10T11:19:56+00:00</lastmod>
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      <image:title>Introducing the SS18 Sherene Melinda Lou Lou Pouch Handbag</image:title>
      <image:caption>Introducing the SS18 Sherene Melinda Lou Lou Pouch Handbag - SHERENE MELINDA</image:caption>
    </image:image>
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    <loc>https://sherenemelinda.co.uk/blogs/news/ss18-photoshoot-on-location-at-calala-island</loc>
    <lastmod>2023-03-10T11:20:14+00:00</lastmod>
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      <image:title>SS18 photoshoot on location at Calala Island</image:title>
      <image:caption>SS18 photoshoot on location at Calala Island - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/the-arrival-of-the-smith-bag</loc>
    <lastmod>2023-03-10T10:27:03+00:00</lastmod>
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      <image:title>The arrival of the SHERENE MELINDA Smith Tote Bag</image:title>
      <image:caption>Enjoying the arrival of the SHERENE MELINDA Smith Tote Bag - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/the-new-ss18-sophy-clutch</loc>
    <lastmod>2023-03-10T11:20:30+00:00</lastmod>
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      <image:title>The All New Sherene Melinda Hair-on-hide Handbag - the SS18 Sophy Clutch</image:title>
      <image:caption>The All New Sherene Melinda Hair-on-hide Handbag - the SS18 Sophy Clutch - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/experiencing-the-new-ss18-collection</loc>
    <lastmod>2023-03-10T10:29:13+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/75242bc474321dcc59365d9d176c7541.jpg?v=1615482137</image:loc>
      <image:title>Sherene Melinda SS18 Collection of Springbok Hair-on-Hide Handbags</image:title>
      <image:caption>Experiencing the New Sherene Melinda SS18 Collection of Springbok Hair-on-Hide Handbags - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/gallery/boutique-magazine-1</loc>
    <lastmod>2021-03-11T17:00:33+00:00</lastmod>
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      <image:title>Boutique Magazine</image:title>
      <image:caption>Boutique Magazine - SHERENE MELINDA</image:caption>
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    <loc>https://sherenemelinda.co.uk/blogs/collections/launch-collection</loc>
    <lastmod>2021-03-11T17:01:10+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/1765c5b020e9f1e4df2836aa397b7549.jpg?v=1615482070</image:loc>
      <image:title>Sherene Melinda Launch Collection</image:title>
      <image:caption>Sherene Melinda Launch Collection - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/collections/2015-collection-1</loc>
    <lastmod>2021-03-11T17:01:06+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/e66d0ef0e91b3f61b6ab458f136b145f.jpg?v=1615482066</image:loc>
      <image:title>Sherene Melinda 2015 Collection</image:title>
      <image:caption>Sherene Melinda 2015 Collection - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/collections/2016-collection</loc>
    <lastmod>2021-03-11T17:01:01+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/541934152e3e60a4daff77497f723289.jpg?v=1615482061</image:loc>
      <image:title>Sherene Melinda 2016 Collection</image:title>
      <image:caption>Sherene Melinda 2016 Collection - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/collections/2017-collection</loc>
    <lastmod>2021-04-07T16:09:21+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/467c475d3781edbd77d21b146c8d08de.jpg?v=1615482056</image:loc>
      <image:title>Sherene Melinda 2017 Collection</image:title>
      <image:caption>Sherene Melinda 2017 Collection - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/collections/2018-collection</loc>
    <lastmod>2023-02-27T21:37:07+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/9df049b7e38432a4f16f7910017e3481.jpg?v=1615482051</image:loc>
      <image:title>Sherene Melinda 2018 Collection</image:title>
      <image:caption>Sherene Melinda 2018 Collection - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/the-sherene-melinda-ss19-hobo-handbag</loc>
    <lastmod>2025-04-03T11:56:54+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/4a312acd8ae74bfefdedaf7f39aeb601.jpg?v=1743677814</image:loc>
      <image:title>The Sherene Melinda Hobo</image:title>
      <image:caption>The Sherene Melinda Hobo - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/news-of-the-2019-collection-the-mini-bag</loc>
    <lastmod>2023-03-10T11:36:15+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/5f0797a86c356c5e4022ecf60afecdf2.jpg?v=1615482129</image:loc>
      <image:title>The Mini Bag</image:title>
      <image:caption>The Mini Bag - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/sherene-melindas-2019-collection-unveiled</loc>
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    <image:image>
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      <image:title>Sherene Melinda&apos;s 2019 Collection Unveiled</image:title>
      <image:caption>Sherene Melinda&apos;s 2019 Collection Unveiled - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/celebrating-international-womens-day</loc>
    <lastmod>2023-03-10T13:53:03+00:00</lastmod>
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    <image:image>
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      <image:title>Celebrating International Womens Day Friday 8th March</image:title>
      <image:caption>Celebrating International Womens Day Friday 8th March  2019 - SHERENE MELINDA</image:caption>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/new-of-the-2019-collection-the-new-portfolio-tote-bag</loc>
    <lastmod>2024-09-10T10:58:54+01:00</lastmod>
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    <image:image>
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      <image:title>The Portfolio Tote Bag</image:title>
      <image:caption>The Portfolio Tote Bag - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/the-sherene-melinda-multiway-bag</loc>
    <lastmod>2025-03-20T15:42:22+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/20241029-IMGC5422-2_2_24d8dfdc-7682-4e4e-a104-dd251e4427a2.jpg?v=1742485342</image:loc>
      <image:title>The SHERENE MELINDA Multiway Bag</image:title>
      <image:caption>Sherene Melinda Multiway Bag with 2 Straps in the Earth Colour Tone</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/announcing-the-2019-collection</loc>
    <lastmod>2023-03-10T11:36:14+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/38d480210a5279e1aa9001dc1ed228dd.jpg?v=1615482105</image:loc>
      <image:title>Announcing the 2019 Collection</image:title>
      <image:caption>Announcing the 2019 Collection - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/sherene-melinda-at-the-game-fair-2019</loc>
    <lastmod>2025-04-03T11:40:29+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/053a5256ad188fcada80f296ed0d68ce_1d155834-6439-48ad-8249-b1b3f6955930.jpg?v=1743676829</image:loc>
      <image:title>SHERENE MELINDA at The Game Fair</image:title>
      <image:caption>SHERENE MELINDA at The Game Fair 2019 - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/burghley-horse-trials-2019</loc>
    <lastmod>2023-03-10T11:36:15+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/HART_22_CCI4S_XC_GBR_Piggy_March_VANIR_KAMIRA-3653-1.jpg?v=1673549451</image:loc>
      <image:title>Burghley International Horse Trials</image:title>
      <image:caption>Visit us in The Lifestyle Pavilion - Burghley Horse Trials 2019 - SHERENE MELINDA</image:caption>
    </image:image>
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  <url>
    <loc>https://sherenemelinda.co.uk/blogs/collections/sherene-melinda-hair-on-hide-handbags-2019-collection</loc>
    <lastmod>2023-02-27T21:36:49+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/dcc9ffb084f2654d7c16f0514813c842.jpg?v=1673439759</image:loc>
      <image:title>Sherene Melinda 2019 Collection</image:title>
      <image:caption>Sherene Melinda 2019 Collection - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/collections/sherene-melinda-2020-collection</loc>
    <lastmod>2023-02-28T09:01:06+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/8748e48f4dd8fc7f21ccc80e279b2e5b.jpg?v=1615482042</image:loc>
      <image:title>Sherene Melinda 2020 Collection</image:title>
      <image:caption>Sherene Melinda 2020 Collection - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/the-2020-collection-is-here-and-available-for-pre-order</loc>
    <lastmod>2023-03-10T13:52:42+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/908d886cd671d5f25c74dbfbb377def6.jpg?v=1615482091</image:loc>
      <image:title>The 2020 Collection</image:title>
      <image:caption>Sherene Melinda springbok hair-on-hide Clutch in Fushsia</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/news/press-release-sherene-melinda-joins-the-jaded-life-collective-during-london-fashion-week-feb-2020</loc>
    <lastmod>2024-09-11T10:28:02+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/1b04d3b2852e9bb1c3bf6a1cf908bb1d.jpg?v=1615482087</image:loc>
      <image:title>PRESS RELEASE: Sherene Melinda joins the Jaded Life Collective at London Fashion Week February 2020</image:title>
      <image:caption>PRESS RELEASE: Sherene Melinda joins the Jaded Life Collective at London Fashion Week February 2020 - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/stockists/harvey-nichols</loc>
    <lastmod>2021-03-11T18:11:37+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/0cedf84fc917d4ac71e11a0c6016b76b.jpg?v=1615486297</image:loc>
      <image:title>Harvey Nichols</image:title>
      <image:caption>Harvey Nichols - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/stockists/bcollect</loc>
    <lastmod>2021-03-11T18:11:33+00:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/71b49ec4cf89d182b6cd04c687514aae.jpg?v=1615486293</image:loc>
      <image:title>B Collect Store</image:title>
      <image:caption>B Collect Store - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/stockists/dpod</loc>
    <lastmod>2021-03-11T18:11:30+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/aaed6e7a23870f55bb22c1bce68709e2.jpg?v=1615486290</image:loc>
      <image:title>DPOD</image:title>
      <image:caption>DPOD - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/stockists/gina-ricci</loc>
    <lastmod>2024-09-11T13:19:10+01:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/57a17a3ea3b3363908df86d387bce04d.jpg?v=1615486286</image:loc>
      <image:title>Gina Ricci</image:title>
      <image:caption>Gina Ricci - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://sherenemelinda.co.uk/blogs/stockists/wild-orchid</loc>
    <lastmod>2021-03-11T18:11:22+00:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0281/1066/articles/2dca2f672e29f5c60f84df75a2a4b9f9.jpg?v=1615486282</image:loc>
      <image:title>Wild Orchid</image:title>
      <image:caption>Wild Orchid - SHERENE MELINDA</image:caption>
    </image:image>
  </url>
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