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March 23, 2017
SHERENE MELINDA travelled to Paris this month in preparation for international trade show Premiere Classe. The prestigious event took place at the symbolic Jardin des Tuileries over four days, attracting some of the fashion industry’s biggest buyers from across the world.
We had to navigate rain showers throughout the weekend as we showcased the New Collection on Stand A312. The trade show had a luxurious appeal, with other exhibiting brands demonstrating unique design. Attendance to the show was internationally diverse.
A few brands used bright colours in their designs and some others used painted floral designs. The majority of brands however were relatively understated.
French patissiers were walking around with freshly made snacks for guests and exhibitors, and they even held an opening night soiree for anyone exhibiting. There was public exposure for us including visits from journalists, one who noted we were “one of the few brands that really caught her eye”.
Although emerging brands are often overlooked when first exhibiting, we managed to secure orders. Premiere Classe was a new experience that served as a great way to kick off 2017. Only two months in, SHERENE MELINDA is already starting to grow their international reach.
The next stop will be the California Market Centre as part of Source British; a new trade show based in Los Angeles. It will join a handful of events held in the building including LA Fashion Market, LA Kids Market, Capsule, Coeur, Select Better and Emerge.
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July 18, 2019
As we enter the summer months like most uk dwellers we wish for a summer just like last year full of glorious sunshine and a chance to fully enjoy the British countryside!
At SHERENE MELINDA we are now entering another busy period of the year when we travel around the country to enjoy the various events that the countryside has to offer and to meet up with customers old and new
April 17, 2019
With the new Sherene Melinda 2019 handbag collection now in stock there is a buzz of excitement as our four new designs are now on sale both in shops and online.
One of our favourites (it's hard to choose just one!) is the Hobo.
March 11, 2019
At Sherene Melinda we are all busy preparing for the launch of the 2019 Collection of ethically sourced Springbok Hair-on-hide handbags.
This collection will include four stunning new designs by Sherene Melinda Smith our Designer and Director at SHERENE MELINDA. Each style has its own specific size and shape and is of course available in a range of beautiful colours.
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