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The definition of a Luxury Handbag

When I set out with the idea of starting SHERENE MELINDA I had to think hard about what kind of brand and range of handbags I wanted to create. It did not take me very long at all to establish that the handbags had to be luxurious - all the way! This was initially quite daunting as it sets the bar high, however, the more I worked through my designs and set the materials focus, I began to realise that I could actually do this!

Launching the New SHERENE MELINDA Collection of Trainers

It has been a long time in the making and I totally forgot how much energy goes into creating a new product!

I am proud to say that the shoes are finally here! 🥳

Sherene Melinda Explores ChatGPT

With a background in Information Technology and Business Intelligence I have taken a keen interest in the latest Artificial Intelligence developments, particularly in terms of how it will impact SHERENE MELINDA my Luxury Fashion Accessory business.

What interests you? How my idea became a business

Have you ever been intrigued about how a handbag is made? I was, and this is what sparked my interest in this handbag business all those years ago. When I first started on the handbag journey 10 years ago I had this idea that I would be able to design, make and sell the bags all on my own. 😂 MISTAKE NUMBER 1

Interviews with Sherene

SHERENE MELINDA is a British South African designer brand that offers vibrant and sophisticated yet playful, ethical luxury handbags. We asked Sherene how she goes about creating her handbag collection. She gave some insight into the process from a business perspective.

The Studded Handbag Collection

One of our exciting developments this year has been the introduction of our Studded Collection. We have launched the entire collection of our distinctive handbags with a striking studded feature. These designs reflect the exceptional quality of both workmanship and materials that we have become known for, offering something new whilst maintaining the contemporary styling by way of a silver cone shaped stud design feature.

My life during lockdown

In the first few days of lockdown it really started to dawn on me - the true enormity of what was happening, in a way that I would wake up and the first thing I would think is about this situation and how my usually busy day ahead is so altered from normal.

PRESS RELEASE: Sherene Melinda joins the Jaded Life Collective at London Fashion Week February 2020

Sherene Melinda was delighted to be invited as one of the nine designers that were part of the Jaded Life Collective Official British Fashion Council London Fashion Week event at The Mandrake Hotel, London on February 16^th 2020.

The 2020 Collection

Sherene Melinda are delighted to announce the launch of the 2020 Collection and are now open to taking orders for the new seasons handbags.

This collection of four new designs embraces colours and features that set it apart from previous years. Focus is still on the true elements synonymous with the brand but as always there is a twist. Structured styling enhanced with either ethical hair-on-hide or studded embellishments offers a range of exquisite handbags with a desirable edge. The entire collection of handbags is fully lined with an opulent and natural eco-friendly leather lining.

The Portfolio Tote Bag

This year Sherene Smith our designer has launched four new beautiful handbags - one of which has been made especially with the contemporary working woman in mind - the Portfolio Tote Bag.

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Committed to lifelong learning; Inspiring you to enjoy a vibrant life with freedom of self-expression.

https://sherenemelinda.co.uk

@sherenemelinda