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A couple of months ago I was honoured to participate in filming for one of my longstanding and valuable customers. It was such a fun experience (covid-friendly of course!) and an additional bonus was that I received some of my footage.
When I started this venture in 2013 I can honestly say that I did not realise what a steep learning curve I had ahead of me. On the search for a new challenge it was exactly what I wanted and needed. The pleasure I receive from my work even now in 2021 is still overflowing as I love the creativity and have a personal commitment to lifelong learning.
I have certainly learnt a lot in the past year!! The fashion industry in the UK is going through a complete overhaul at the moment with Covid, Brexit and Sustainability the drivers of change. I am working as hard as ever to continually keep abreast and have to say that I am enjoying the challenge as much as I always have. I look forward to sharing these new developments in Sherene Melinda with you as they unfold.
For now, if you click on the image below, you will be able to watch a 2 minute snippet and understand a little more about how I approach creating my handbag collection from a business perspective.
Read more About Us and the Sustainability of our brand.
SHERENE MELINDA is a British South African designer brand that offers vibrant and sophisticated yet playful, ethical luxury handbags.
Follow us on Social Media @sherenemelinda
SHERENE MELINDA has expanded its luxury offerings beyond handbags to include leather trainers. Sherene has spent a long time designing these sneakers to ensure they are of the highest standard and the most luxurious quality. Each trainer is carefully handcrafted from leather suede on the exterior and is fully leather lined inside. SHERENE MELINDA’s signature Springbok hair-on-hide is also featured down the side of the trainer, making each trainer unique. The hair-on-hide is available in a range of neutral tones, as well as a variety of vibrant colourful tones. The trainers are also extremely lightweight, making them a comfortable go-to pair of shoes, perfect for everyday use or special occasions. Every trainer is handcrafted with utmost care to ensure the result is the epitome of luxury.
Earlier this year I was inspired to create a leather tote bag which was different to the typical style handbag that I normally create. Generally, SHERENE MELINDA’S handbags focus on the hair-on-hide feature. However, in this case I wanted to create an extra-large soft and versatile shopping bag using some beautiful, glazed leather.
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