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Business

The Definition of a Luxury Handbag

When I set out with the idea of starting SHERENE MELINDA I had to think hard about what kind of brand and range of handbags I wanted to create. It did not take me very long at all to establish that the handbags had to be luxurious - all the way! This was initially quite daunting as it sets the bar high, however, the more I worked through my designs and set the materials focus, I began to realise that I could actually do this!

Sherene Melinda Explores ChatGPT

With a background in Information Technology and Business Intelligence I have taken a keen interest in the latest Artificial Intelligence developments, particularly in terms of how it will impact SHERENE MELINDA my Luxury Fashion Accessory business.

What interests you? How my idea became a business (with mistakes along the way)!

Have you ever been intrigued about how a handbag is made? I was, and this is what sparked my interest in this handbag business all those years ago. When I first started on the handbag journey 10 years ago I had this idea that I would be able to design, make and sell the bags all on my own. 😂 MISTAKE NUMBER 1

Interviews with Sherene

SHERENE MELINDA is a British South African designer brand that offers vibrant and sophisticated yet playful, ethical luxury handbags. We asked Sherene how she goes about creating her handbag collection. She gave some insight into the process from a business perspective.

Bringing SHERENE MELINDA to life

The story of SHERENE MELINDA is one that I find both interesting and inspiring. Having only known the owner and creative director Sherene Robson for little under half a year, one thing that quickly became apparent to me upon meeting Sherene was the passion she had for her brand to succeed.

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Committed to lifelong learning; Inspiring you to enjoy a vibrant life with freedom of self-expression.

https://sherenemelinda.co.uk

@sherenemelinda