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SHERENE MELINDA exhibited to the trade at Pure London 2016 in February. They received a coveted spot on the womenswear catwalk, which featured their olive green and yellow Sophy clutch bags, both from their newest collection. This was the brand's second time exhibiting at Pure after last year's show in August, where their handbags were again on the catwalk. SHERENE MELINDA's handbags were also included in this year's show handbook. Photos can be found below.
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Earlier this year I was inspired to create a leather tote bag which was different to the typical style handbag that I normally create. Generally, SHERENE MELINDA’S handbags focus on the hair-on-hide feature. However, in this case I wanted to create an extra-large soft and versatile shopping bag using some beautiful, glazed leather.