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September 09, 2017
Surely there is nothing more exciting for Sherene Melinda than to have a new collection for trade buyers to view and for customers to look forward to. Having already had excellent shows and reviews in Los Angles and Paris this year it seemed only fitting to find a perfect summer event for London. What could be better than the Scoop fashion show, held over three hazy, crazy days in mid-July, at the world-famous Saatchi Gallery, just off Chelsea's King's Road.
The World-famous Saatchi Gallery exhibits the finest in contemporary art and is renowned for its focus on bringing unknown talent to the fore. It has been a springboard to the launch of many stellar careers. Scoop’s presence at Saatchi started in 2011, holding twice yearly trade shows for premium and contemporary womenswear and accessories.
As well as the fantastic location and the expert organisation by Scoop, the show was beautifully curated. Perhaps it was just the lightness and happiness of summer, perhaps the setting of contemporary art at the same venue. Whatever it was, it was a unique and perfect ambience for buyers and sellers alike.
Among the big hits at the show was the Lou Lou Pouch, a small cute bag that can be worn with anything and at any time of day or night, with enough room for your lipstick, mobile phone and bank card, on so many occasions that can be all that is needed.
Buyers at Scoop were also impressed by the versatility of use and the beautiful range of colours that Sherene Melinda has within the collections. As summer turns to autumn the chance to play with these designs and combinations abound.
On a crisp windy day, when the sky blue and the leaves at their most colourful, a large bag and a bold colour can reflect the Joie de vivre. As the tones of the season become more muted the same bag can add a burst of colour to bring sunshine to a grey day. Alternatively, a clever combination of deeper autumn shades can be used to reflect the poetic mists, harmony and calmness of a still autumn twilight.
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April 17, 2019
With the new Sherene Melinda 2019 handbag collection now in stock there is a buzz of excitement as our four new designs are now on sale both in shops and online.
One of our favourites (it's hard to choose just one!) is the Hobo.
March 11, 2019
At Sherene Melinda we are all busy preparing for the launch of the 2019 Collection of ethically sourced Springbok Hair-on-hide handbags.
This collection will include four stunning new designs by Sherene Melinda Smith our Designer and Director at SHERENE MELINDA. Each style has its own specific size and shape and is of course available in a range of beautiful colours.
March 07, 2019
On Friday 8th March, Women will be celebrated around the worls during International Women's Day.
This is a global day in which recognition is made of the talents and achievements of women from all over the world and in all aspects of society, at the same time promoting gender balance worldwide.
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