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PRESS RELEASE: Vogue covers SHERENE MELINDA's collaboration with Éthologie for LFW 2016

Sherene Melinda Designer Springbk Handbags & Ethologie Collaboration London Fashion Week 2016

SHERENE MELINDA showcased their New Collection at London Fashion Week 2016 in collaboration with fashion brand Éthologie for the launch of their latest collection titled 'TIGER IN A TROPICAL STORM'. Vogue covered the launch of both collections with photos from the catwalk show (as seen below).

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Introducing Sherene Melinda's Trainer Collection

The model is wearing a Beige Coloured Large Leather Tote Bag

Designing and Making the Large Leather Tote Bag

Earlier this year I was inspired to create a leather tote bag which was different to the typical style handbag that I normally create. Generally, SHERENE MELINDA’S handbags focus on the hair-on-hide feature. However, in this case I wanted to create an extra-large soft and versatile shopping bag using some beautiful, glazed leather.

Follow your Dreams!

It has been FIVE years since the dream of this studio, my very own Atelier, place of utter joy and bliss started to come alive. And more than TEN years since the days I was working straight out of my lounge at home with storage units rented all around the town and my photo studio set up in my bedroom. The point is, even though it has not been easy, I did not once, ever, lose sight of this dream. 😌

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