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Summer at SHERENE MELINDA brought a spell of fully booked diaries. With the New Collection completed and a successful debut to the trade at this year’s Scoop in the City, we were fortunate enough to make our mark on the catwalk of AFWL once again.
After hours of soundtrack searching, preparing outfits and setting the stage, it was a pleasure to have the opportunity of showcasing the New Collection on an international platform; joined by members of the press, industry experts and budding admirers.
Thank you to everyone who attended, the models and the staff of Africa Fashion Week London.
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SHERENE MELINDA has expanded its luxury offerings beyond handbags to include leather trainers. Sherene has spent a long time designing these sneakers to ensure they are of the highest standard and the most luxurious quality. Each trainer is carefully handcrafted from leather suede on the exterior and is fully leather lined inside. SHERENE MELINDA’s signature Springbok hair-on-hide is also featured down the side of the trainer, making each trainer unique. The hair-on-hide is available in a range of neutral tones, as well as a variety of vibrant colourful tones. The trainers are also extremely lightweight, making them a comfortable go-to pair of shoes, perfect for everyday use or special occasions. Every trainer is handcrafted with utmost care to ensure the result is the epitome of luxury.
Earlier this year I was inspired to create a leather tote bag which was different to the typical style handbag that I normally create. Generally, SHERENE MELINDA’S handbags focus on the hair-on-hide feature. However, in this case I wanted to create an extra-large soft and versatile shopping bag using some beautiful, glazed leather.
